Evite is a popular social event planning service that guides party hosts through every step of the event planning process – from deciding on the party specifica and inviting guests to preparing the party to finalizing the menu and sending eCard thank-you notes after the event.

Now included in Evite’s popular Send-to-Phone text alerts is a “directions” phone number for guests to call, say their start address or location, and receive turn-by-turn directions via SMS.

Evite’s Send-to-Phone feature, which already allows Evite users to receive event details on their mobile phone, now offers guests dynamic directions simply by speaking their start location anywhere, at any time. Evite users can simply click the “directions” link in the Evite event details text message to launch a call to a voice-activated service with speech recognition.

The service automatically knows the Evite event destination, so users need only say their start address or intersection, and instantly receive turn-by-turn directions to their Evite destination via text message. The free directions feature works from any cell phone and does not require any GPS, data plan or registration